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This article has mentions of products from one or more companies, and I may receive compensation if you purchase those products following reading my recommendations. The Zales business model is a rack them and stack them approach — they are considered the pioneers of this attitude towards jewelry sales within the US, as they were the first jewelry chain to make the move to indoor shopping malls. They instituted credit plans whereby the average American consumer could afford the home appliances, cameras and jewelry that were sold in store.
This very much set the tone for what the Zales name would become. In , the brothers opened their first store inside a shopping mall. The ultimate goal was to sell as much jewelry as possible for the lowest price — this started the mass marketing of jewelry within the US.
From the beginning of the Zales story, the company has used smart marketing and advertising to appeal to customers. Signet also now operates kiosks in the US under the brand Piercing Pagoda. Each branch of the Zales tree has a slightly different focus for example, Piercing Pagoda is a low market jewelry kiosk but the focus of Zales is diamonds and diamond engagement rings.
Despite this apparent emphasis on diamonds, Zales only sell pre-set rings and do not offer loose diamonds. You can shop by shape, setting type and metal type but there are no options to filter by diamond quality — an instant red flag for any brand who claims a commitment to diamonds. It is not uncommon for online vendors to only offer pre-set options but it is not my preferred way to shop, nor is it the way I recommend.
Buying a loose diamond allows you to specify the exact qualities and work to a strict budget. Zales do specify the color and clarity of the diamond in each ring, but sadly this brings little comfort. This 1 carat solitaire features a K-I3 round brilliant — a K in color might be passable, but an I3 will be a heavily included diamond that is dull and lack-lustre. There is no mention of cut quality, so we can reasonably assume that it is either poor or unknown or both.
I can tell you quite categorically that the diamond in the photo is not a K-I3.
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I will say they have plenty of excellent and ideal cut diamonds as well, which is pertinent to diamond quality. If you're wanting to go the cheaper route, you might consider a pair of lab diamonds stud earrings. Just be aware they don't have the best value diamond earrings for resale. James Allen offers you another type of cut in their selection, called True Hearts.
True Hearts is their version of hearts and arrows diamonds, allowing you to see the symmetry and proportions from above the diamond. To see high quality symmetry, you can view the pattern by looking through a jewelry loupe or microscope. I have to say that James Allen is only the best place to buy diamond stud earrings, but not the best place to buy diamond earrings with fashion flair.
They're severely lacking in diamond fashion earrings. But they are dedicated to having the best diamond earring studs. They won't have many different settings, but you're in complete control of selection of your diamond pair.
Upon checking out the different styles, I can say that the selection will only appeal to particular tastes, rather than a trendy look. This online diamond store offers GIA certified diamonds, so you know you're getting the best diamond stud earrings with the best diamond certification. James Allen also offers you a lifetime warranty where all routine metal work is done for free. Some of those include prong tightening, polishing, rhodium plating, and deep cleaning. James Allen has competitive pricing and world class customer service, including day easy returns and lifetime warranties on all products—so you have nothing to lose by trusting them with your next diamond earrings purchase.
They truly have the best diamond stud earrings. See our full James Allen review. Clean Origin is the best place to get diamond earrings if you're wanting lab diamonds of bigger carat weights. If you're not familiar, lab diamonds are real diamonds just man-made in a lab. They carry some of the best diamond earrings to buy if you're looking for a variety of styles.
This gives you the best deal on diamond earrings and still give you all the fire and scintillation you'd get from a real diamond. Just to show you the price differential between James Allen's diamond studs and Clean Origin's diamond studs, below you can see James Allen's natural mined studs are nearly 2x the price for similar specs! If you want natural diamonds I do love James Allen's selection and pricing, but if you're okay with buying lab grown diamond studs online, then I'd say Clean Origin is the next best place to buy diamond earrings online—and your wallet will too.
They certify their diamonds with IGI, which isn't our favorite certifying body as they've had integrity issues. I wouldn't say Clean Origin carries the best diamond stud earrings online. If looking for that, James Allen is where to buy diamond stud earrings. Just white or yellow 14kt gold settings, 3 or 4 prong set and 8 different carat weights.
That's it. If you want a pair of classic stud earrings at the lowest price with the best return policy around days! See our full Clean Origin review. Brilliant Earth is a popular online retailer that specializes in ethical diamonds. They offer natural diamonds with blockchain technology, natural diamonds with GIA Origin Reports and diamonds that have recut and repurposed. They also have a modest selection of colored diamonds, lab colored diamonds, lab diamonds, and colored gemstones.
When it comes to the best diamond earrings, Brilliant Earth should be your go to for everything other than studs. Many of these retailers have the Choose Your Own Diamond Pair feature to create a standard set of solitaire studs. Brilliant Earth has dangles you can customize, halo settings, and other fun fashionable earrings that still require you to choose a diamond pair.
If you someone who holds the environment close to your heart, you'll love that majority of Brilliant Earth's fine jewelry is used with recycled metals. Not only that, but your diamond earring box and all the shipping materials are eco-friendly too. Currently, they carry around , diamond pairs. That's more than enough to find your perfect pair. You can easily check "real view available" and sort it that way.
They've got all different kinds of filters, more complex than our first two picks. That's mainly because they offer more options than the other guys. The prices for Brilliant Earth's earring settings are a bit pricey. Most of the white gold earrings are set in 18K instead of 14K. Plus, the complex and unique options they give you might just be worth the extra money for some.
The last important aspect of buying diamond earrings with Brilliant Earth I want to point out is their Extended Service Plan. The warranty is a 3 year service warranty that customers have the option to pay for based on a sliding scale.
They'll also replace any missing stones up to. I'm a little bummed it isn't a lifetime warranty since you have to pay for it, but it's much cheaper than the other guys. And at least they have a warranty for earrings. When you buy diamond earrings with Blue Nile , you have a large pool to choose the best diamond earrings to buy from them. While other retailers in our top 5 have top quality loose diamonds, Blue Nile is considered one of my pick for best online store for diamond earrings.
That's because no other retailer compares to their selections. Not only do they offer high quality studs built from loose stones, they have a killer section of diamond fashion earrings as well. Like all the other retailers, Blue Nile offers a section where you can build your own diamond earrings and pick out the specific qualities of the diamonds using filters. Their Astor Collection is their own branded collection that has been certified by the GIA and has better brilliance than your average diamond and you can get Astor diamonds in earrings as well.
Personally, I wouldn't choose Astor ideals as the best diamond earrings to buy. They're just not worth the cost, especially when people can't see them very well in your ears anyway. Astor diamonds come with an additional Gemex Light certification specializing in the brilliance of diamonds. I really like how their options differ from most of the other guys on the list. Most of the build-your-own earrings are limited to the round diamond and sometimes the princess cut, but Blue Nile has added the Asscher cut as an option.
Nobody else on our list offers that. Additionally, you can also opt for build your own gemstone studs too, which no one else has either. What I don't like is that you can't look at both diamonds from the pair you pick out. When I try to switch between the two, but the view does not change You don't get to see the exact diamond characteristics like you can with others on our list. But that may not bother everyone. BN gives their customers a lifetime warranty, but it only actually covers manufacturing defects.
Normal wear and tear issues like prongs or polishing do not fall under this "warranty. Now, Blue Nile offers 30 day returns and the return shipping is free as it should be. See our full Blue Nile review. White Flash is another great online jeweler in the realm of loose stones and diamond jewelry.
Their collection of diamond fashion earrings is one of my favorites. Looking through the collection, there are a LOT of styles I haven't seen at any of the other competitors. What's even more exciting about White Flash and their diamond earrings is their prices. The prices are more affordable than most of the guys on this list. White Flash allows you to select diamond pairs based on filters as well. They also have a patented collection called A Cut Above. This collection has four sub-collections, including a hearts and arrows with perfect optical symmetry.
They offer a view of your diamond pairs and even include additional ASET and ideal scope imaging of the hearts and arrows under a gemscope. I don't like the way they let you view the stones though. The diamonds are put under a special light to make them sparkle against a black background, making it very difficult to see the diamond characteristics in any grade. But if that doesn't bother you, then don't worry it. White Flash offers you a one year free service guarantee, where you can get normal wear repairs done through them for free.
However, there are certain items from the virtual collection that have a 10 day return policy, so keep an eye out for that. There are too many pairs of earrings on the web to count. And there are a lot of questions to ask The possibilities are endless. Check out the most asked questions about buying diamonds online. While there are many factors that might increase or decrease diamond prices when it comes to earrings, the cost of diamond earrings online and in a retail store do differ.
Because these online retailers specialize in loose diamonds and allow you to select your specifications, you're going to find that a pair of diamond stud earrings is more expensive online than at a brick and mortar store. Read Also: Best options for fake diamond studs. This is because most commercial jewelry stores have a pile of manufactured diamonds that are certified and already selected. Obviously, the stone and setting are majorly important when selecting the best place to get diamond earrings from.
When you buy earrings, they usually have one of two earring back styles: friction backs or screw backs. There are other types of earrings backs, but these are the most common that come with pieces from jewelry stores or costume jewelry. Friction backings for stud earrings is the most common.
They're also the most affordable. The earring posts are smooth with a small dip about 3mm into the post. The friction backs are pushed tightly on and secure in the dip of the post. Screw back earrings are just a little different. They're a bit more expensive usually. That's because the earring posts have to be modified in order for the backings to work. Instead of being smooth, the whole thing has rivets in it like a super thin screw. The backings look different than friction backs.
They're kind of hard to describe, so you can look down below. We always say that cut is king. And Astor Ideal Cut is the cream of the crop. Nothing can beat this cut for brilliance and sparkle as the Astor Ideal diamonds reflect the most light possible.
There are currently over Astor Ideal Cut Diamonds to choose from! Founded in , James Allen has taken online jewelry buying to the next level. With over , conflict-free diamonds available on their website and Diamond Display Technology which has revolutionized the online buying process, James Allen quickly established itself as the largest privately held online diamond and jewelry retailer in the world.
James Allen does offer both pre-set and build-your-own diamond earrings. They have a pretty hefty catalog of pre-set earrings in a wide variety of styles which can be filtered by metal type or price, for example. However, there does not seem to be an option to easily filter by styles, such as studs or hoops, on their diamond earring page and so this makes searching a little less easy to maneuver.
Their build-your-own diamond earring options offer a variety of shapes and settings to suit your needs and the step-by-step process makes designing your own super easy. The stunning patterns of hearts and arrows are considered a hallmark of the ideal round cut diamond. In the above image, you can see the coveted hearts and arrows that appear.
The James Allen True Hearts collection offers the highest gem grading for cut and polish which give these diamonds immense sparkle and scintillation. Brilliant Earth focuses on cultivating transparency, sustainability, and more compassionate jewelry industry.
Brilliant Earth claims that they go above and beyond the call of duty for using ethically sourced diamonds by offering "Beyond Conflict Free Diamonds". Both pre-set and build your own options are available on the Brilliant Earth website however both are slightly limited in comparison to other websites on this list.
Their pre-set earrings are available in four different types; stud, hoop, halo, and a drop. Where build-your-own options are concerned, the system is easy to use and simple to follow. However, you will be limited to round or princess cut diamond studs or two types of drop earrings. The high standards set in place by Brilliant Earth to find responsibly sourced diamonds are reflected in their pricing.
Yet, many believe that you could find a diamond of equal quality that has also been responsibly sourced elsewhere online. However, something to acknowledge is that Brilliant Earth also puts effort into using recycled metals as part of their sustainability efforts. Efforts such as this are how Brilliant Earth justifies the price of their diamond jewelry. Brian Gavin is certainly the place to find the finest cut diamonds to be found on the market. This retailer is one of the first to offer what is deemed the " super ideal cut " diamonds.
Brian Gavin refined the cut and founded a new and improve cut labeled "A Cut Above". These offer even great brilliance and radiance and earned them the name of "super ideal cuts". Brian Gavin offers both pre-set and build-your-own custom-made earrings. It is worth noting that their pre-set range is smaller than other online retailers but this is still a beautiful collection worth browsing. Whilst their build-your-own option is limited also, they do offer a variety of stud options as well as some drop options as well.
The diamond shapes available are round, princess, cushion, and emerald. Brian Gavin has a list of premium collections all dedicated to obtaining the optimum cut for the desired shape. Leibish is known for its expertise in natural fancy colored diamonds and gemstones. As one of the first fancy color diamond specialists to go online, they have established a large global network of loyal customers.
Feel free to custom design your own pair of fancy colored earrings at Leibish. In comparison to other websites, they have a lovely choice of designs available and upon choosing your diamonds, a video is given as an option to see the stones in more detail. These videos give a basic overview compared to the high-definition offered by the likes of James Allen. They have a vast selection of styles to choose from including stud, halo, halo drop, drop, hoops, and even a special category for what they call " extraordinary earrings "…that got your attention!
Whiteflash was co-founded in by one of our previous reputable stores, Brian Gavin. As a member of the American Geological Society and best known for the "A Cut Above" diamonds, Whiteflash takes extreme measures to ensure the quality of every diamond. With thousands of positive reviews across Goole, Yelp, and iVouch, the customer testimonials speak for themselves. You will not find lab-grown diamonds, fancy colored diamonds, or diamond simulants here. Whiteflash is dedicated to the natural, colorless diamond with over 33, natural diamonds in stock.
A Cut Above diamonds are considered super ideal cuts and are the specialty of this brand. This means that they actually exceed the AGS requirements for excellent or ideal cut diamonds. For an added touch of flair, you can choose to purchase earrings from the following designers on the Whiteflash website:. This jewelry store is dedicated to providing exceptional diamond stud earrings with an extensive catalog to choose from.
They claim to be customer orientated with a passion for delivering top-quality customer support and services. With over 40 years of industry experience, they pride themselves on the customizability of their diamond stud earrings. You can indeed buy pre-set diamond earrings here however, the ease of buying build your own may well make this a better choice. The mission of Zales is to provide high-quality merchandise at affordable prices. With 90 years of experience under their belt, Zales now has over stores worldwide offering stylish diamond, gemstone, and fashion jewelry.
Zales does not offer a build-your-own diamond earrings option. However, their list of pre-set diamond earrings is extensive and is available in a wide range of styles, sizes, and settings. These can be filtered using the below categories to easily find items according to our specifications:.
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Beautifully crafted in 10K white gold, each post earring showcases a 1/4 ct. enhanced blue diamond in a traditional four-prong setting. Sparkling with 1/2 ct. Brilliant and beguiling, these earrings feature an unexpected twist - breathtaking blue diamonds! Beautifully crafted in 14K white gold, each post earring. Beautifully crafted in 14K white gold, each post earring showcases a 1/3 ct. enhanced blue diamond in a traditional four-prong setting. Sparkling with 3/4 ct.